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We are absolutely thrilled to finally unveil our new brand and website.
Originally due to go live in April 2020, the universe had other ideas and we had to postpone the launch whilst we dealt with the challenges that came our way due to the Coronavirus pandemic.
Having got through this difficult period – working closely and collaboratively with our schools, parents and participants – we now feel it’s time to look positively to the future.
The Outlook Brand
At the core of everything we do as a character education provider, is the belief that nothing is more important than helping young people reach their full potential.
Our aim is to provide exciting opportunities that help them grow and feel empowered. So, our programmes are designed to develop character, build resilience and improve wellbeing – the tools required to be a leader and tackle life’s challenges effectively.
Overseas travel is the vehicle used to deliver these learning outcomes as it provides authentic challenges, rich experiences and engages young people like little else. It’s one of the most powerful ways to learn big life lessons, awaken curiosity and gain perspective.
‘Ready. For Life’ – our new strapline, perfectly sums up our mission. Not only do our programmes prepare students for their overseas adventure but also for the next stage of their lives and beyond.
Navigating the new site…
Our main site is designed to help prospective and returning schools find just the right Expedition or Explore trip to suit. Whether there’s a particular country, continent, learning objective or physical challenge in mind, you’ll be able to find what you’re looking for and dive into more in-depth information here.
Our Expedition & Explore customer sites are designed to support and guide parents and participants through the entire experience – from initial sign up to departure and beyond. There’s practical advice and guidance on important travel logistics, such as applying for visas and booking vaccinations. You’ll also find lots of support and inspiration to help you achieve your fitness and self-funding goals.
We have also transformed our launch process so that it can be delivered entirely online. Every school that launches an expedition with us will benefit from a bespoke, personalised web page where prospective parents and participants can explore inspiring content and practical information relating to their opportunity – including a live & recorded parents evening webinar.
The future
2020 has been a hugely difficult year for so many people – and young people are no exception. Extended periods out of school, uncertainty around exams and the state of the economy and future job market have all caused a surge in young people’s anxiety levels.
In the post Covid world, it’s going to be more important than ever to help young people gain the skills and confidence they need to go out into the world.
Read our ‘5 Reasons’ article on why it’s still so important to offer young people opportunities to develop – even in the midst of a global pandemic.
We hope you enjoy the new site – we’re looking forward to working with schools, parents and participants on new programmes (for 2022 and beyond) in the new year.